# 1 ❤ Google loves websites that update frequently ❤
If your website is not updated regularly then Google has no reason to visit and index your site.
For some businesses, their websites aren’t changed from one year to another.
This means Google doesn’t think your website is very important.
If Google doesn’t think your website is very important it doesn’t rank it highly in search results – ouch!
Adding a weekly blog to your website makes 52 opportunities to remind Google that you’re there.
Makes sense really!
Ps – if the thought of writing a blog fills you with dread – look below and become 1of 10 people I am looking to work with in 2020…